Upbeat sexy Australian (that's redundant!) realtor Kieren Gray frolics around his property he is selling. Bright, attractive & well-built...and the house ain't 1/2 bad either! LOL. The choice of speedo is questionable but he's young & cute so he is exonerated. I tried this strategy once, and a letch at the open house asked me "Is the house for sale? Or you?" I retorted, "Both! But you can't afford me!"
Business 2 Community sat down with me for their "Expert Interviews" series. They asked me 6 questions about social media & real estate, including what is the biggest challenge facing your industry, w hat do you think is the future of social media & more! Real estate has been slow to catch up on this but it is about time everyone embraced it. No one want to be the dinosaur agent faxing offers...am I right?!
My new column for Show Stopper Magazine (March 2012 Issue, page 13). Spring is around the corner which historically is the kick off the real estate high season! Check out my 3 tips before you blindly throw your house on the market. The wrong price could mean a house that never sells!
Gay Parent Magazine interviews me about real estate for the LGBTQ community. What's my #1 tip for gay/lesbian buyers? Why it's the Year of the Landlord? What about homophobic sellers? Any advantage to owning property as gay married couple? For my answers, click here for full issue (see pg 17). FYI, big file.
It's not just celebs like Elton John, Ricky Martin, Neil Patrick Harris, Rosie, etc. but I can't believe so many of my gay friends are poppin' out babies. Maybe I'll be next...if I ever find Mr. Right. Although I can't wait forever. At this rate, I might have to do it solo! I can't let these cheekbones go to waste!
LA Times reports: "The Los Angeles Police Department is warning real estate agents not to use images of properties taken from unmanned aircraft" Is there anything a realtor won't do to showcase a listing!? LOL. Look, aerial shots are great, but the Federal Aviation rules are there for a reason. No aerial shot is worth endangering the friendly skies!
Here are some (hopefully legally obtained) aerial shots of our fav celebs like Mariah, Streisand, & Britney
Real phone conversation with clueless listing agent
Herman: Hi, I'm calling about listing on *&^@& St. Is there anything wrong with the property?
Agent: It's gorgeous!
Herman: How come there are no photos?
Agent: Didn't you read the pretty description I wrote?
Herman: (rolls eyes) Um, a picture is worth a 1000 words.
I feel so sorry for his clients! People are visual creatures. If your house is for sale, make sure you have TONS of pics. It's like online dating, you are more likely to click on the guy with attractive photos and sparse bio, than a guy with no pix and long flowery bio (TMI or over compensation). Let's face it. No pix implies fugly!
Case in point: Notice how boring this blog post is without any images?!
Direct Shopping Network TV Hosts Brook Roberts & Tara Gray have launched a new magazine called Show Stopper! With already over 300,000 subscribers, I'm so flattered my friend Tara (former Miss Alabama!) asked me to pen a column about home & design. See page 14-15 here. Got a question for me? Post in comments & it just might be next month's topic!
I blogged last September about my friend Adam's company ClearHouse which offers un-biased pre-inspections. I'm a huge advocate of knowing the condition of a property upfront. It can save a deal from painful surprises & tense negotiations mid-transaction!
In 5 months, ClearHouse was not only written up on AGbeat.com ("ClearHouse adds transparency to home inspections, improves process"), but made their top 60 Genius Brands to Watch in 2012. And now they have just given a clean crisp make-over to their website with new videos and FAQ! Check it out. Kudos!
With winter slowly melting away, eHow asked me to do a quick vlog for sellers who are prepping their homes for the traditional high season in real estate: Spring & Summer! De-clutter, de-personalize, stage & match your decor with your house style. Good luck!