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"If you are ready to create a stand-out online presence, then an introduction to Herman Chan is a must. As a San Francisco Bay Area top producing real estate agent, Herman is a master of harnessing the power of the Internet."
Rebekah asks me how I launched my career & why I started my blog Habitat For Hermanity. I also share my 6 tips for video marketing & most importantly how you can best promote your on-line brand....like Hermanity!
| || |What a fun and informative event! Thank you for everyone who came out to see me speak! Hope you learned something about branding/social media to pump up your business :-)
Holy Moly! I take back anything bad I've said about Klout, LOL! Apparently, Klout (The Standard For Influence) included li'l ol' me in their list of Top 100 Individuals in Real Estate. I know it's just 'another list' but I can't help but think of some people early on in my career who warned me I wouldn't get very far because I'm too out (there). I'm thrilled to see so many of my friends on this list & I noticed we all share something in common. We are all authentic. You CAN be yourself and achieve success!PS: Check out my Klout Profile ==> klout.com/hermanity
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I'm thrilled to be asked to speak at Real Estate Revive
this year! Join me & my friends Nobu Hata, John Reyes & more for this fantabulous event by the Citrus Valley Association of Realtors. I'm gonna talk about how consumer tastes and habits have changed & why the role of Visual Marketing is on the rise (especially in an era when even 140 characters is now too long! Who reads now?!) It'll be fun & informative. I promise!
Bankrate.com asked me how to vet realtors in a web 2.0 world. Read the full article How to Size Up a Real Estate Agent Online by Michael Estrin for some great tips! Some of my more memorable quotes:
- "All of my clients, especially the younger ones, are very plugged in," says Herman Chan, a second-generation real estate professional in San Francisco. "That's just how the business works today. It's not like when my mom was an agent, and all you really had was advertising and word of mouth."
- "If they don't have a strong online presence, they're dinosaurs," Chan says.
- "Facebook and Twitter give you a sense of someone's personality," Chan says. "I don't think my clients pick me because of what they see on Facebook or Twitter, but I do think they use those sites to figure out if I'm someone they want to spend a lot of time with."
Business 2 Community sat down with me for their "Expert Interviews" series. They asked me 6 questions about social media & real estate, including what is the biggest challenge facing your industry, what is the method/inspiration to your blogging success, what do you think is the future of social media & more! Real estate has been slow to catch up on this but it is about time everyone embraced it. No one want to be the dinosaur agent faxing offers...am I right?!
|| |From Sales Finesse Radio: The energy levels extra are high on
this week’s show. Herman Chan
stops by to grace us with his positive
outlook on life AND the California
real estate market.
Herman has used his awesome attitude
and the power of the internet to
propel himself in front of his target
audience. He is a living example of
how authenticity online will attract
After listening to the show, make sure
you drop by Herman’s killer blog to
see his work in action.
This show is full of energy, positivity
and motivation. The content of this show
os proof that the economy is all inside
Congrats to Zoritha Thompson who won the iPad drawing!
After my smash hit appearance at the Sacramento Association of Realtors for AREAA, the self proclaimed "real estate diva deal-maker" Dao Tran & I dish about real estate. (We met one year ago! Dao, where's my anniversary ring??) During my presentation, I searched on twitter for SF Realtor, and amazingly, I found a tweet from a guy who needed help relocating to SF. I live tweeted him on stage, and by end of my chat, he tweeted me back to contact him. Awesome new lead!