Scott Monty, the head of social media for the Ford Motor Company, asked me to write a guest post about Real Estate & Social Media! So flattered someone as esteemed as Scott cares what I think.
Excerpt:
Social media is where people immediately go to for recommendations for anything and everything, from eateries to vacation spots to even real estate. As a service-oriented business predicated on spheres of influences, social media is more relevant than ever for this industry. Real estate is all about referrals and who you know...which, if you think about it, is what social media is all about.
Read the rest here.
Excerpt:
Social media is where people immediately go to for recommendations for anything and everything, from eateries to vacation spots to even real estate. As a service-oriented business predicated on spheres of influences, social media is more relevant than ever for this industry. Real estate is all about referrals and who you know...which, if you think about it, is what social media is all about.
Read the rest here.
Note: Scott runs The Social Media Marketing Blog where he share his perspectives on social media - the convergence of marketing, advertising and PR on the Web - for marketers, agencies, the enterprise and the individual. Check it out!
